Day #5: Stop Writing Email Headlines That Don’t Get Read… Do This Instead

Most marketers write email subject lines that don’t get read. They write emails the same way they would write email normally. They will just write down the first thing that comes to mind. No wonder, these emails fail. 

Let me be clear. If your email headlines don’t attract eyeballs, your email is dead. People won’t read your email. If your emails are dead, you won’t make any money. Nice and simple, right?

The problem is, most marketers fail because they’re just taking guesses about which email headlines to write. They think about what would appeal to them. Well, you are not your market. You are not your audience members and it’s no surprise that for the most part, these email headlines simply do not get attention.

Here’s a secret: optimize your headlines by asking your customers. Too many list marketers fail to do this. This is why their subject lines don’t attract attention and their emails don’t get opened. 

Use advanced research. Before you build your email list, use advanced research by simply paying attention to customers who are already online. They’re all over the place. They can be at Facebook pages, Facebook groups, Quora, Reddit and other places.

Once you get this information, you can then start sending out email headlines which you can then optimize based on actual open rates and customer behavior. 

If you want to get a compact, high-value, easy to understand step-by-step solution to this, click here. This comprehensive strategy will help you get better results. 
